
APIs in benefits: A broker’s path to a more efficient, connected future
Brokers don’t need to be tech experts, but understanding API basics is essential. By asking the right questions, brokers can ensure the solutions they recommend are not just API-enabled, but API-efficient—leading to faster enrollments, fewer errors, and a better overall experience for both clients and employees.

Bridging the gap: How brokers, carriers, and tech platforms can accelerate API integration
Carriers, brokers, and technology platforms each play a pivotal role in accelerating API adoption across the benefits ecosystem. With APIs enabling real-time data exchanges, fewer errors, and automated processes, those who embrace these tools will lead the way in creating a more efficient, connected future for employee benefits.

Unlocking efficiency: Why benefits advisors need to embrace digital connectivity
API-driven platforms allow benefits administration to become fully automated, creating a seamless experience with little to no manual intervention. For brokers, this means faster enrollments, fewer errors, and more flexibility—allowing you to extend your selling season and help employers make updates closer to open enrollment.

Embracing the future of employee benefits: A reflection post-COVID
Employees now expect a digital-first benefits experience, with instant access to information, personalized recommendations, and easy-to-use enrollment tools. Innovations in benefits platforms are helping businesses meet these expectations, providing year-round decision support and a more engaging benefits experience that empowers employees to make informed choices throughout the year.